NAYS DENIM
100% recycled
We are deeply committed to reducing our environmental footprint. By reworking second-hand denim, we're not only creating one of a kind garments but also promoting a circular fashion economy. We stand against fast fashion and are proof that style, service, and sustainability can coexist.
Please note that our denim features natural imperfections and stains, reflecting its previous life. By purchasing, you're embracing the distinctive history and character.
NAYS DENIM
How to wash and how often?
Don’t wash your denim too often, this not only prevents fading and shrinking, but it also conserves water and lessens your impact on the environment. Believe it or not, natural elements like body oil, air, and a little dirt only add character to your denim. When you do decide to wash your denim, remember these simple rules:
+ Wash inside out
+ Wash in cold water with similar colors*
+ Air dry flat or hang dry*
+ Tumble dry low 5-10 minutes (if jeans get stiff from air drying)
+ Don’t iron*
*High heat tears through the stretch within our denim, wearing down the fabric and decreasing longevity